Ol Pejeta runs a herd of over 5,500 pure-bred Boran cattle and a smaller herd of Ankole cattle. These pure-bred Boran cattle are widely renowned as the hardiest breed in Africa, are excellent for breeding, 100% grass-fed and provide prime beef cuts that are halal. Owning the largest herd of purebred Boran cattle in the world and with Boran genetics being in demand from farmers all over Africa, Ol Pejeta is well-positioned to provide this. Our genetics can be found in South Africa, Uganda, Tanzania, Zambia and Zimbabwe and we endeavour to remain a top producer of Boran genetics. As one of the first conservancies to combine livestock and wildlife, Ol Pejeta Conservancy has continuously demonstrated that through proper management, a symbiotic relationship between the two is attainable. We operate a unique livestock-wildlife integration model where livestock promotes healthy rangelands through well-planned grazing patterns that emulate ancient natural processes, that create bio-diversity hotspots. Over the years we have been able to increase our breeding herd, employ over 200 people and fatten thousands of community cattle for the market.
In cattle breeding, maintaining genetic purity is paramount for cultivating a resilient and high-performing herd. Ol Pejeta boasts a rich heritage of breeding top-tier Borans by amalgamating superior genetics and phenotypes, crafting the epitome of Borans tailored for our landscapes. Renowned for their adaptability, disease resistance, and robustness, Ol Pejeta Borans stand out. Integrating this exceptional breed not only ensures genetic purity but also bolsters the vital genetic diversity essential for long-term herd vitality. Demand for Boran genetics spans across Africa, with Ol Pejeta Beef positioned strongly to meet these needs. Boran cattle excel in challenging conditions, yielding delectable, flavorful beef even on sparse pastures.
At Ol Pejeta Conservancy, we proudly label our beef as conservation beef, symbolizing our unwavering dedication to ethically raised, naturally grown beef of exceptional traceability. Sourced from free-range pure-bred Boran cattle that are grass-fed, our beef ensures consistent quality, unparalleled flavour, and tenderness. Moreover, every purchase of Ol Pejeta beef contributes substantially to our conservation initiatives.
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